pbVerify’s 3D liveness service enables contactless biometric customer verification

When the world welcomed 2020 with the usual high expectations and hope for the New Year, no one could have known that, not even three months later, the way business was done and the way humans interacted would change fundamentally, virtually overnight. We’ve stepped in to help businesses manage the shift.

The current global challenge has amplified the use of trusted digital technologies, with companies worldwide striving to continue business operations as seamlessly as possible amid what has been described as one of the biggest economic disruptions in history.

To help the business wheel keep turning smoothly during this rocky time, pbVerify has stepped up to the plate with one such technology, 3D biometric facial authentication and liveness checks, which is proving invaluable in the new physical distancing dynamic the human race suddenly finds itself in.

Liveness 3D™ is a remote digital verification technology that allows for application and onboarding processes to resume without interruption, and with total surety. Widely adopted because of the contactless processes it enables, this technology – by FaceTec – adds an additional layer of verification, helping businesses verify customer identity without any physical interaction.

More than a selfie

The patented process is much more than just a selfie as it is known – it is a face scan that provides a 3D FaceMap, as well as a certified liveness check, to ensure the user is physically present. This completely prevents any form of phishing or fooling of the system, even with the most sophisticated of spoof technologies and methods out there today.

While facial recognition technology is nothing new, the giant advances we have made in this area have eliminated past weak spots, rendering it virtually unbreakable.

pbVerify uses two types of data for every face authentication: face data (for matching) and liveness data (to prove the face data was collected from a live person).  Liveness data is timestamped, and only remains valid for a few minutes, after which it is deleted.  New liveness data is collected for every authentication attempt.

Circle of trust

Fast, easy and incredibly secure for everyone, regardless of device, our liveness checks can be done in minutes. The customer receives an email with a link to FaceTec’s facial authentication UI, ZoOm, after which they simply centre their face in the oval provided, and move their camera closer.

The “video selfie” produced verifies liveness and matches the 3D FaceMap, verifying data against the Department of Home Affairs database.  The same intuitive ZoOm UI provides liveness checks, onboarding and ongoing user authentication.

This is what sets pbVerify’s solution apart from others, the fact that our solution is more than just a face comparison or recognition tool – it is a powerful anti-fraud and compliance solution that encompasses a full circle of trust, proof that the person is alive (3D “selfie video”) and that they are genuinely who they say they are (Home Affairs data cross check). Essentially, the person’s face is as uniquely identifiable as a fingerprint.

With it being anyone’s guess as to when the pandemic will end, and the fear of contact lingering on the human psyche for some time after it eventually does, liveness checks and facial authentication are here to stay.

If your business verifies customer identities at any stage of its processes, get in touch with us to find out about the most effective and secure means of doing so, while keeping customers happy.

Call us on +27 (0)10 300 4898 or email support@pbverify.co.za.

For more info on pbVerify Liveness 3D™ click HERE.

To watch a video on pbVerify’s KYCFactory solution, which includes our liveness & facial verification service, click HERE.

pbVerify is a registered Credit Bureau in terms of section 43 of the National Credit Act 34 of 2005. Its data-systems, data-security and data-processing protocols are audited annually in accordance with the NCA. pbVerify follows strict ISO9001:2015 quality management processes that are audited and internationally certified by TUV Rheinland Germany. pbVerify engineers are certified in ISO27001 IT Security Management.